Have the local retail brand wars gone to Hollywood? What do you think? Post your comments below
Pinay Cougar's answer:
It's a shame that so many people bashed Bayo for their What's Your Mix? campaign. At least Bayo had 50% Filipino.
As for Bench, how could we be proud of it as a Filipino brand when it had to rely on the pull of celebrities like Bruno Mars, Liam Helmsworth, and just prior to Liam, the Korean guy posted on the Guadalupe billboards?
Kamiseta is also another brand that perpetuates our colonial mentality...Natalie Portman and Katie Holmes.
Shame on all of us who claim Filipino pride.
